Life Insurance Corporation of India has bagged the Golden Peacock Innovative Product/Services Award 2011 for its health insurance product, Jeevan Arogya.
The award was received by Ms Renu Jain, Head of Health Insurance Segment, LIC of India, at a function held in Bangalore last week.
First
Probably, this was the first time that a health insurance product was chosen for the Golden Peacock Award.
“Jeevan Arogya has been driving our growth in health insurance segment since its launch in June last year,” Ms Jain told Business Line here.
First premium
It had brought the first premium of Rs 63 crore within seven months of its launch.
Over 1.84 lakh policies of Jeevan Arogya have been sold so far, she added.
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